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ReverbNation, launched in 2006, is an online platform that provides tools and opportunities for musicians to manage their careers.〔(【引用サイトリンク】title=ReverbNation Inc. 5000 )〕Since then, they have introduced a number of applications and services such as the TuneWidget,〔(【引用サイトリンク】title=Gigs & Bytes: Judas Priest's Widget / Metallica's Mission )〕 Band Profile Facebook app,〔(【引用サイトリンク】title=ReverbNation Adds Like-Gating to My Band Facebook App, Renames It Band Profile )〕〔(【引用サイトリンク】title=Business Matters: RootMusic, ReverbNation, Vevo Are Top Music Apps on Facebook )〕 and Promote It.〔(【引用サイトリンク】title=ReverbNation helps artists target ads to users who have listened to similar artists )〕〔(【引用サイトリンク】title=ReverbNation Launches PROMOTE IT Facebook Advertising Platform )〕 In 2014, ReverbNation developed curation-at-scale technology designed to help locate and evaluate large groups of bands and artists, either for licensing and management opportunities or for larger events like Hard Rock Cafe Rising and Summerfest.〔(【引用サイトリンク】title=ReverbNation Partners With SESAC, Announces CONNECT Artist Development Incubator )〕〔(【引用サイトリンク】title=Summerfest and ReverbNation To Provide Artists Free Submissions To "World's Largest Music Festival" )〕〔(【引用サイトリンク】title=ReverbNation and Hard Rock Partner For International Battle Of The Bands )〕 ReverbNation’s user base currently sits are more than 3.8 million musicians, fans, venues, and labels in more than 250 countries worldwide.〔(【引用サイトリンク】title=Hard Rock and ReverbNation Call Artists for Hard Rock Rising Battle of the Bands )〕 ==Innovations== * ReverbNation provides a widget that allows its members to place content on web pages. This TuneWidget is a feature that links back to additional content, such as music recommended by the band who created the widget.〔(【引用サイトリンク】title=TuneWidget )〕 * A feature called Band Equity measures popularity based on four metrics of its service: reach, influence, access, and recency. Artists are then ranked according to genre and location. *Promote It allows independent musicians to advertise on Facebook and other major music websites (Pitchfork Media, Spin (magazine), YouTube), with custom landing pages and dynamic reporting so that users know where their ads have appeared. * A music charity program called Music For Good was launched in 2013. This program allows artists to donate half of any MP3 sales to the non-profit of their choice. As of October 2013, the program consisted of more than 100,000 artists and 13 charities (including Oxfam, Half the Sky, and World Vision International). * The Gig Finder tool gives independent musicians access to a database of over 600,000 venues and helps them customize their search based on location, name of the venue they wish to play to, places similar artists have played, and clubs the musician has performed at before. * ReverbNation created proprietary "curation-at-scale" technology that allows the company to sort through their artists and locate promising talent. The technology uses a combination of Big data and human tastemaking expertise to review around 200,000 songs a month.〔(【引用サイトリンク】url=http://www.hypebot.com/hypebot/2015/07/-reverbnation-launches-echomusic-app-helps-indie-music-fans-to-discover-the-undiscovered.html )〕〔(【引用サイトリンク】url=http://www.ampthemag.com/the-real/reverbnation-connect-is-curation-at-scale/ )〕 * ReverbNation CONNECT is an invite-only artist development program that helps to guide artists through their career and provide them access to ReverbNation's top-tier industry opportunities. There are around 300 artists currently in the ReverbNation CONNECT program, and each artist has a dedicated manager. The program aims to help with all aspects of an artist's development, including studio sessions, sync licensing placements, publishing rights, live show development, social media strategy, and PR resources. 〔(【引用サイトリンク】url=http://www.musicconnection.com/exec-profile-simon-perry-reverbnation/2/ )〕〔(【引用サイトリンク】url=http://www.ampthemag.com/the-real/reverbnation-connect-is-curation-at-scale/ )〕 * EchoMusic by ReverbNation is a music discovery app that features music hand-picked from the site by ReverbNation's Curation Team. 〔(【引用サイトリンク】url=http://www.forbes.com/sites/hughmcintyre/2015/07/28/reverbnation-launches-echomusic-a-new-app-for-discovering-only-the-best-of-new-acts/ )〕 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「ReverbNation」の詳細全文を読む スポンサード リンク
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